How Leslie Jones' Olympic tweets expose the IOC's terrible social media strategy

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How Leslie Jones' Olympic tweets expose the IOC's terrible social media strategy

How Leslie Jones' Olympic tweets expose the IOC's terrible social media strategy

One of the biggest stories so far of the Rio Summer Olympics is centered around someone who isn't even competing: actress Leslie Jones and her enthusiastic tweets.*

SEE ALSO: You can't GIF the Olympics, so Twitter is GIFing the Olympics for you


It's especially sweet given Jones was nearly chased off Twitter for good by abusive trolls, a situation that prompted Twitter to intervene and eventually encourage her return.*



**w, fellow Olympic viewers are enjoying Jones' energetic and hilarious tweets about the games and the athletes. She's a conduit for all of our feelings — snarky or sincere — about everything Rio. Read more...

More about Leslie Jones, Olympics, Ioc, Rio 2016, and Entertainment

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