How Leslie Jones' Olympic tweets expose the IOC's terrible social media strategy
 

How Leslie Jones' Olympic tweets expose the IOC's terrible social media strategy
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One of the biggest stories so far of the Rio Summer Olympics is centered around someone who isn't even competing: actress Leslie Jones and her enthusiastic tweets.*

SEE ALSO: You can't GIF the Olympics, so Twitter is GIFing the Olympics for you


It's especially sweet given Jones was nearly chased off Twitter for good by abusive trolls, a situation that prompted Twitter to intervene and eventually encourage her return.*



**w, fellow Olympic viewers are enjoying Jones' energetic and hilarious tweets about the games and the athletes. She's a conduit for all of our feelings — snarky or sincere — about everything Rio. Read more...

More about Leslie Jones, Olympics, Ioc, Rio 2016, and Entertainmenthttp://feeds.feedburner.com/~r/Mashable/~4/Lp2C4HH_OrE