Why Is Jeff Bezos Sending Out Children's Books Before Amazon's Mystery Event?

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Why Is Jeff Bezos Sending Out Children's Books Before Amazon's Mystery Event?

Why Is Jeff Bezos Sending Out Children's Books Before Amazon's Mystery Event?

Amazon CEO Jeff Bezos sent his favorite Children's book to members of the press slated to attend the company's mysterious product event in Seattle next week, where it's expected to launch a 3D smartphone, and it comes with a clever message.

Mashable received on Friday a copy of "Mr. Pine's Purple House" by Leonard Kessler (1965) from Amazon, along with the following **te:

"We're excited that you'll be joining us next week in Seattle. Enclosed is my favorite childhood book — Mr. Pine's Purple House. I think you'll agree that the world is a better place when things are a little bit different. See you soon — Jeff Bezos." Read more...

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