Mi**rities seeking small business loans are treated differently than their white counterparts, despite having identical qualifications on paper, according to a new Study that appears online in the Journal of Consumer Research.
"There is a general belief among Americans that we're the land of opportunity and that anyone can pull themselves up by their bootstraps," said Study co-author Glenn Christensen, an associate professor of marketing at Brigham Young University. "It is a land of opportunity, but that opportunity is **t always equally accessible." Read more...
06-03-2014, 03:53 PM
Mi**rity Entrepreneurs Have More Trouble Getting Loans, Study Shows
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