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01-16-2018, 09:00 AM
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Just In: There Are 10 More Tarte Shape Tape Foundation Shades Coming!
 Bless Rihanna's heart, but from what we understand, launching a foundation range with 40 shades (hi, Fenty Beauty!) is easier said than done. That's why many brands, including Tarte Shape Tape Foundation, debut with a smaller set and then increase the color range over time. POPSUGAR can exclusively reveal that 10 More Shape Tape Foundation Shades are in the works. These newbies will join the 30 hues that already exist. (Remember, Kylie Jenner's Kylie Cosmetics also just launched concealer with 30 shades.) The initial offering includes Shades as light as Porcelain to ones as deep as Mahogany. And as you know - if you read about this gorgeous new formula in our exclusive news break - There are both Matte and Hydrating finishes. A rep from Tarte explained to POPSUGAR that even when Shape Tape Foundation was revealed, the new colors were already in the works. Additional Shades are usually added seasonally, which makes sense because your complexion tends to be paler in the Winter and darker in the Summer months (but please wear sunscreen, kids!). And our friends at Tarte were honest: they explained that it can take time to get the full range finished and flawless - they need to get those warm and cool undertones to be exact! "We're always pushing ourselves and suppliers to work as quickly as possible," our contact confirmed. Related They're Here! We Swatched All 30 of Tarte's New Shape Tape Foundations This is pretty standard for Tarte and most brands. For example, Tarte is still adding Shades to its core, bestselling Amazonian Clay Foundation. The brand told POPSUGAR it promises to continue to add to and assess the collections, making sure the shade range is comprehensive. The bottom line: all good things come to those who wait! Watch this space for More info on when the 10 additional Shape Tape Shades will be revealed. Related I Felt Bad About Myself Until I Put on Tarte's New Hydrating Shape Tape Foundation Until then, the first round of Shape Tape Foundation launches at tarte.com on Jan. 15, at ulta.com on Jan. 21, and in Ulta stores on Feb. 4. Image Source: Popsugar Photography / Aimee Simeon أكثر... ??????? ??????: Just In: There Are 10 More Tarte Shape Tape Foundation Shades Coming! || ??????: ahlam1399 || ??????: اسم منتداك
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