NYPD's Feel-Good Hashtag Campaign Backfires

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NYPD's Feel-Good Hashtag Campaign Backfires

NYPD's Feel-Good Hashtag Campaign Backfires

The New York Police Department is the latest organization to see a well-meaning Hashtag Campaign blow up in its face

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On Tuesday, the NYPD's official Twitter account tried to stir up some good community vibes by asking followers to share photos of themselves alongside New York City police ******rs, using the Hashtag #myNYPD. The best responses would go on the department's Facebook page. Here's the kind of thing the NYPD had in mind:

Do you have a photo w/ a member of the NYPD? Tweet us & tag it #myNYPD. It may be featured on our Facebookpic.twitter.com/mE2c3oSmm6

— NYPD NEWS (@NYPDnews) April 22, 2014 Read more...

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