Fitbit will hit NBA courts next season, but **t on players' wrists

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Fitbit will hit NBA courts next season, but **t on players' wrists

Fitbit will hit NBA courts next season, but **t on players' wrists

Fitbit is finally making the leap to the major leagues.

Fitbit and the NBA's Minnesota Timberwolves have signed a deal to make the wearable maker just the seventh jersey ***** sponsor in the NBA, as the league experiments with a brand new advertising opportunity. It's the first time a wearable company has paired with an NBA team, giving the association its first official experience with fitness tracking.*

New jerseys with the Fitbit *****es will debut later this year during two exhibition games against the reigning champion Golden State Warriors in October at the 2017 NBA Global Games in China.* Read more...

More about Nba, Fitbit, Wearable Tech, Minnesota Timberwolves, and Tech

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