Apple makes an eloquent plea to take climate change seriously

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Apple makes an eloquent plea to take climate change seriously

Apple makes an eloquent plea to take climate change seriously




Apple's latest commercial is advertising the Earth.

In a rare topical turn for the company, the ad makes a lofty appeal for environmentalism at a moment when such efforts face historic threats from Donald Trump's administration.

SEE ALSO: Apple will soon block autoplay videos and data tracking in Safari


"Like it or **t, for the moment, the Earth is where we make our stand," the late astro**mer Carl Sagan says in the ad's voiceover. "It underscores the responsibility to deal more cleanly with one a**ther and to preserve and cherish the only home we've ever k**wn."

Climate change is never explicitly mentioned. **r are any of the many other problems the planet's facing. But the gist is clear, and the broad language actually packs a bigger punch. ** Read more...

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