Kylie has created an all-new formula for this launch: a crأ¨me liquid lipstick. "Love this formula so much and how authentic it is to Kim," the teen makeup mogul revealed. She's producing it in four shades - all nude, as that is Kim's signature - which are all different takes on Kim's name. The range consists of Kimberly (a light brown nude), Kim (a punchy coral nude), Kiki (a pinky-toned nude), and Kimmie (a mauve-leaning nude). We can't wait to see how these look on a variety of complexions!
The collection drops on Tuesday, April 25 at 3 p.m. Pacific time, so you have plenty of time to set some intense timers and calendar reminders in anticipation of the debut. Until then, get excited by getting a closer look at all the shades!