Beyoncé is the tech industry's newest celebrity investor

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Beyoncé is the tech industry's newest celebrity investor

Beyoncé is the tech industry's newest celebrity investor

Silicon Valley has some new royalty.

Beyoncé just pumped $150,000 into a concert merchandise and line-cutting app called Sidestep by way of her Parkwood Entertainment management company, according to TechCrunch.

SEE ALSO: Dream university offers entire course on Beyoncé's 'Lemonade'


The startup first caught the singer's eye when it started peddling t-shirts and posters for her Formation World Tour earlier this year. Within a matter of weeks, Queen Bey decided to join the app's seed funding round.

Beyoncé Formation World Tour Merchandise is **w Available for Pre-order on Sidestephttps://t.co/fY86tUZkQL #FormationWorldTour #Beyonce

— Sidestep (@Sidestepapp) April 28, 2016 Read more...

More about Beyonce, Business, Advertising, and Startups

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