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09-13-2016, 12:12 AM
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Even newspapers ads aren't declining as fast as desktop ads
Even newspapers ads aren't declining as fast as desktop ads
   The next two years will **t be kind to the **w rapidly declining desktop ad industry, according to a new report from a leading prog**sticator.* Zenith, owned by French media buying firm Publicis Media, predicts that spending on smartphone ads will eclipse their desktop counterparts much sooner than anticipated — possibly as soon as next year — as people do more of their web browsing on smaller devices. SEE ALSO: Olympics ratings fell for the first time since 2000 and advertisers aren't happy While **t much healthier in the long term, beleaguered newspapers and magazines are expected to fare better in the next two years, losing only $9.6 billion and $4.4 billion respectively compared to desktop's projected $10.7 billion loss.* Read more... More about Business, Advertising, Zenith, Publicis, and Media ??????? ??????: Even newspapers ads aren't declining as fast as desktop ads || ??????: rss || ??????: اسم منتداك
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