Amazon is reportedly seeking sports streaming rights from tennis to rugby

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Amazon is reportedly seeking sports streaming rights from tennis to rugby

Amazon is reportedly seeking sports streaming rights from tennis to rugby

Amazon.com Inc. is pursuing video rights to a wide range of sports, including the French Open tennis championship and professional rugby, as the company looks for ways to draw new customers to its online TV service, people with k**wledge of the matter said.

The world’s largest online retailer has expressed interest in sports with global appeal, such as tennis, golf, soccer and auto racing,*said the people, who took part in talks and asked **t to be identified discussing private business plans. Amazon is also interested in popular U.S. sports, such as basketball and baseball, though most rights are unavailable for the foreseeable future. Read more...

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