The company is rolling out a new "on-demand" geofilter that allows people and businesses to pay for custom filters, which will temporarily appear within the app. Though Snapchat has offered sponsored geofilters for some time, on-demand filters will cover much smaller geographic areas and will cost significantly less, with prices ranging from $5 to several thousand dollars. (You can use the company's new online tool to experiment with prices and locations.)
geofilters are the in-app illustrations — typically tied to specific physical locations — that you can overlay onto your snaps. While a large number of Snapchat's geofilters have always been user-generated, the company's guidelines prevented businesses from creating filters until **w. The new filters also allow people to create specialized filters for private events like birthday parties or weddings, which wouldn't have worked within the previous guidelines. Read more...
02-22-2016, 09:04 PM
Snapchat will **w let you create custom geofilters for that party or wedding
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