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09-16-2016, 01:11 AM
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World's biggest brands join forces to improve online ads
World's biggest brands join forces to improve online ads
   Online ads have become a bit of a cesspool for fraud, ineptitude and other consumer-antagonistic trends — and advertisers k**w it. That's why a group of the World's biggest brands and their trade groups are teaming up on a new initiative aimed at tracking the quality of digital advertising in order to avoid sending customers to ad blockers. SEE ALSO: One of the world's most popular ad blockers is **w selling ads The coalition, an**unced Thursday at the Dmexco conference in Cologne, Germany, will use forthcoming tools from the Interactive Advertising Bureau's tech lab to track everything from creative merit to load time.* Read more... More about Digital Media, Ad Blockers, Business, Advertising, and Iab ??????? ??????: World's biggest brands join forces to improve online ads || ??????: rss || ??????: اسم منتداك
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