Look ** further for proof that a round of beer can bring people together.
Harbin beer is the latest company to appeal to our emotions with a short documentary-style ad that was shot across five locations in 30 days.
Created by ad agency BBH Shanghai, the video tells a story of how communities living on China's borders in Russia, Myanmar, Vietnam, Mongolia and Kazakhstan had little to ** interaction with one a**ther despite being neighbours.
To get them to bond and break down those invisible borders, Harbin beer introduced a ****** of sports, from basketball to ca**eing, and witnessed how groups of people came together to compete in friendly matches. Read more...
09-02-2016, 01:12 PM
Chinese ad breaks down borders and brings people together with sports and beer
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