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Chinese ad breaks down borders and brings people together with sports and beer
Chinese ad breaks down borders and brings people together with sports and beer
http://i.amz.mshcdn.com/IFjvEaIQBJUW...b078d7bf33.pnghttp://a.amz.mshcdn.com/assets/feed-...50839a8e00.jpghttp://a.amz.mshcdn.com/assets/feed-...32c6f24ba1.jpg Look ** further for proof that a round of beer can bring people together. Harbin Beer is the latest company to appeal to our emotions with a short documentary-style ad that was shot across five locations in 30 days. Created by ad agency BBH Shanghai, the video tells a story of how communities living on China's borders in Russia, Myanmar, Vietnam, Mongolia and Kazakhstan had little to ** interaction with one a**ther despite being neighbours. To get them to bond and break down those invisible borders, Harbin Beer introduced a ****** of sports, from basketball to ca**eing, and witnessed how groups of people came together to compete in friendly matches. Read more... More about Viral Video, Sports, Beer, Advertising, and Chinahttp://feeds.feedburner.com/~r/Mashable/~4/TT_ELx3HZoU |
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