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#1
03-18-2014, 01:15 AM
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Forget Demographics, News Consumption Is Dictated by Topic
[IMG]http://rack.2.mshcdn.com/media/ZgkyMDE0LzAzLzE3LzI0L0**Ti4xYzYwZi5qcGcKcAl0aHVtYg k1NzV4MzIzIwplCWpwZw/4af0bba5/5e6/CNN.jpg[/IMG]   CNN has long been k**wn to do well with breaking News events, particularly ones like the recent disappearance of Malaysian airliner Flight 370. The continuing mystery surrounding the missing plane has led to a ratings boost for the 24-hour News channel and its competitors. A new survey has shown why — the Topic and speed of News stories are the biggest drivers in how people consume media, outshining demographics or ideology. See also: Timeline: The Mystery of Malaysia Airlines Flight 370 The study highlights what has been seen as a long-standing problem for companies like CNN — strong performance during News cycles that favor its format, but weakness on topics that are more evergreen. Read more... More about Cnn, Cable News, Business, Media, and Malaysia Airlines ??????? ??????: Forget Demographics, News Consumption Is Dictated by Topic || ??????: rss || ??????: اسم منتداك
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العرض العادي
