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04-19-2016, 11:40 PM
Amazon's VP of Digital Video: 'It's **t about what Netflix is doing'
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LAS VEGAS — *Sure, Amazon just launched a standalone monthly video service.*But don't compare the e-commerce giant to Netflix.
"It's **t about what Netflix is doing, it’s about what our customers have been wanting," Michael Paull, Vice President of Digital Video at Amazon, told attendees at the*National Association of Broadcasters (NAB) Show*during a Tuesday key**te.*
SEE ALSO: Amazon's $8.99 monthly video: Paying more for less than Prime (http://mashable.com/2016/04/18/amazon-new-video-subscription-service-consumer-reaction/)
The goal in creating the standalone service was **t necessarily to compete with other streaming giants but rather to provide customer choice — and what people want is "great quality of streaming and reliable streaming," Paull said.* Read more... (http://mashable.com/2016/04/19/nab-show-amazon-video-key**te-netflix/)
More about Online Video (http://mashable.com/category/online-video/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Nab Show (http://mashable.com/category/nab-show/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Michael Paull (http://mashable.com/category/michael-paull/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Amazon Originals (http://mashable.com/category/amazon-originals/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Amazon Prime (http://mashable.com/category/amazon-prime/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://feeds.feedburner.com/~r/Mashable/~4/DPdrzkpHab8
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LAS VEGAS — *Sure, Amazon just launched a standalone monthly video service.*But don't compare the e-commerce giant to Netflix.
"It's **t about what Netflix is doing, it’s about what our customers have been wanting," Michael Paull, Vice President of Digital Video at Amazon, told attendees at the*National Association of Broadcasters (NAB) Show*during a Tuesday key**te.*
SEE ALSO: Amazon's $8.99 monthly video: Paying more for less than Prime (http://mashable.com/2016/04/18/amazon-new-video-subscription-service-consumer-reaction/)
The goal in creating the standalone service was **t necessarily to compete with other streaming giants but rather to provide customer choice — and what people want is "great quality of streaming and reliable streaming," Paull said.* Read more... (http://mashable.com/2016/04/19/nab-show-amazon-video-key**te-netflix/)
More about Online Video (http://mashable.com/category/online-video/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Nab Show (http://mashable.com/category/nab-show/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Michael Paull (http://mashable.com/category/michael-paull/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Amazon Originals (http://mashable.com/category/amazon-originals/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Amazon Prime (http://mashable.com/category/amazon-prime/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial)http://feeds.feedburner.com/~r/Mashable/~4/DPdrzkpHab8