Drive is another popular Book from the author of best-selling and insightful books such as The Adventures of Johnny Bunko, Free Agent Nation and A Whole New Mind. Subtitled The Surprising Truth About What Motivates Us, Drive rebukes the long-standing belief that, after satisfying biological needs to survive, external rewards and punishments are the most important motivators for humans. Rather, Pink, drawing on four decades of scientific research on motivation, argues that internal, or intrinsic, rewards are the most important for improving performance and deepening satisfaction.