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05-01-2014, 11:10 PM
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LeapFrog An**unces Fitness Tracker for Kids
LeapFrog An**unces Fitness Tracker for Kids
  The*fitness tracking market is **t quite saturated yet and the wearable tech industry*is casting a wider net to capture an untapped market potential: children.*Leapfrog, an educational entertainment company based in Emeryville, California, today*an**unced LeapBand, a*fitness tracking device for kids.Aimed at the*4 to 7 year old age range, this rechargeable water-resistant digital wrist band gives Kids interactive commands that help them stay physically active through gamification. The LeapBand*comes pre-loaded with 14 challenges that intend to get Kids moving with active and imaginative activities.*Activities are rewarded by giving points that can be used to unlock special features in*the on-board games. These games, similar to Tamagotchi,*incorporate a set of eight virtual pets that can be fed and played with. LeapBand uses*a simple*USB connection through*which*parents sync activity data, install extra activities, or control parental settings such as limiting play time, or setting the LeapBand to be in silent mode during*school hours.*In LeapFrog Connect, parents can set up any of the 36 LeapBand challenges with activities like:*“Jump like a frog” or “Walk like a crab” to get Kids moving. The device is expected to fetch around $40 and is planned to become available in August of this year. Product page: LeapBand… (hat tip:*WSJ) 
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