New YouTube feature lets fans 'tip' creators during live streams

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New YouTube feature lets fans 'tip' creators during live streams

New YouTube feature lets fans 'tip' creators during live streams

YouTube wants its creators to be able to make more money from live streams.

The video giant on Thursday unveiled a new feature called "Super Chat," which allows fans to pay to highlight their messages within the live chat stream.



Image: youtube


The more a YouTube viewer pays, the longer their message will stay pinned. The message is also highlighted in a different color. The feature replaces YouTube's old tool called Fan Funding, a "tip jar" that gave viewers the opportunity to pay creators.*

SEE ALSO: How livestreaming dominated 2016


The feature underscores YouTube's efforts to boost its live offering. Read more...

More about Digital Influencers, Monetization, Live Streaming, Youtube, and Entertainment

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