In 2018, the answer is less certain than ever. Mark Zuckerberg now says it should be "good for people," like kale, polio vaccines, or any number of things that aren't data-harvesting, Russian propaganda-boosting social networks.
And so, Facebook will alter your feed to favor content posted by friends and family — particularly if it's generating a lot of comments — while minimizing stuff from brands. Everyone's spent a lot of time parsingwhatthisalgorithmshiftmeans, but here's an educated guess: Not much!* Read more...