What if HTC built the world’s best smartphone and **body cared… again? The big problems that HTC faces this year are the same problems that it faced last year when it launched the HTC One: It makes incredible devices that it can't seem to get people to care about. It wants to make high-end products on par with the iPhone but it lacks both the fanatically loyal customer base and the*platform ecosystem that Apple counts as two of its greatest assets. And HTC doesn't have the massive manufacturing capabilities*to be like Samsung, whose strategy for selling smartphones is much*like a certain classic Monty Python sketch: "Spam, spam, spam, spam! Spam, spam, spam, spam!"