Apple is basically a parody of itself
If you were trying to construct a parody of every Apple product presentation of the last 5 years, you probably couldn't have done much better than the key**te the company offered at WWDC on Monday.
CEO Tim Cook barely present on stage? Check. Interminable updates on stuff almost ** one uses, like Safari, Mail, Maps and the Apple Watch? Check. A parade of presenters we've never seen before? Check. Groan-worthy dad jokes from Craig Federighi? Check (this year the Apple VP outdid himself with 420-related humor based on Apple's new MacOS name, High Sierra).*