The social network updated its policy on Thursday to allow original creators to claim any ad revenue made when other users steal their videos for clicks — a practice k**wn as "freeboating."*
The new feature will surface potential violations in a dashboard using automated tools. If one of Facebook's mid-roll or pre-roll ads were to appear in a pirated video, the owner can then use the "claim earnings" tool to redirect ad revenue.
The only options available previously for these situations were blocking or requesting removal. Read more...