The Federal Trade Commission said Wednesday that it sent more than 90 letters to stars, athletes and brand marketers whom it claims were **t clearly labelling paid social media endorsements. **
You’ve probably seen these kind of posts on Instagram before: athletes posing with protein shakes and models writing about how much they love their new acai skin cream. Often, stars get paid for them—and the FTC isn't a fan of **t making that clear. * Read more...