When will 'Pokémon Go' be Pokémon gone?
Since its launch late last week, the augmented reality game Pokémon Go has **t just become the most popular app in the world — it's a bona fide cultural and business phe**me**n.*
Up to 8 million of us are spending hours a day chasing up to 150 fictional cartoon characters across the real-life landscape. The game already has more daily active users than the mighty Twitter.
It's changing the fortunes of small companies — including *** shops — who suddenly find Pokémon hunters crowding their stores. And it's changing the fortunes of big business (Pokémon owner Nintendo's stock shot up 25% on Monday, adding nearly $15 billion to the company's worth).* Read more...