But then it's back to the cruise ship — and the cruise ship's water slide. Viewers can discover that a virtual waterslide is just as dizzying as a real one.*
The rest of the video takes viewers through the ship, from its restaurants, bars and pools to a sunset viewing from the back deck lounge.
Obviously a two-and-a-half minute video can't truly mimic a cruise vacation — motion sickness and overcrowded decks don't figure in the video — but Carnival's investment in virtual experiences signals a shift in the vocabulary of travel advertising. Read more...