Too
Many Google Results From a
Single Site
I don't k**w about you, but there's a feature that ruined
Many of my
Google search
Results pages. It's **t that
Google can't return relevant results, the problem is that
Google tries to be clever and detects keywords that are associated with a site. If it finds one,
Google will return a lot of
Results From that site. In fact, sometimes you'll have a hard time finding
Results From other domains.
Ever since its launch,
Google promoted diversity and used
host crowding to show "up to two
Results From each hostname/subdomain of a domain name". Sometimes
Google displayed a link that restricted the
Results to that domain or subdomain, but users had to click it.
Matt Cutts wrote in 2007 that "we did hear complaints that for some types of searches (e.g. esoteric or long-tail searches),
Google could return a search page with lots of
Results all
From one domain. In the last few weeks we changed our algorithms to make that less likely to happen".
Then
Google introduced
sitelinks and started to show more pages
From a domain. Two years ago,
a Google blog post an**unced that "for queries that indicate a strong user interest in a particular domain, like [exhibitions at amnh], we'll **w show more
Results From the relevant site". Since that an**uncement, host crowding was a thing of the past and
Google started to include more and more
Results From a
Single domain.
I complained about this back in 2010 and mentioned that this feature could become an**ying, but **w it's much worse. Sometimes you can find queries that return mostly
Results From a domain. For example, when you search for [
apple itunes]
Google assumes that you want
Results From apple.com and starts to return a lot of irellevant pages. Sure, you can still find
Results From other domains, but 31 of the top 50
Results are
From apple.com.
[IMG]http://2.bp.blogspot.com/-lmU_Y06SelI/UHWY8BPKNdI/AAAAAAABF1c/QbihVZJUp5Y/s640/google-search-an**yance.png[/IMG]
[IMG]http://1.bp.blogspot.com/-kN-9CssGVfc/UHWY86XumtI/AAAAAAABF1o/4TwFW2V3qC8/s640/google-search-an**yance-2.png[/IMG]
If you search for [
yahoo mail],
Google returns a lot of uninteresting
Results From Yahoo's international sites, instead of including news articles, blog posts, reviews, tutorials.
[IMG]http://4.bp.blogspot.com/-pB3aJnckeio/UHWZ2u0W1pI/AAAAAAABF10/CC9N7GU89hA/s640/google-search-an**yance-3.png[/IMG]
[IMG]http://4.bp.blogspot.com/-QZenJHknasg/UHWZ3AagPtI/AAAAAAABF2A/ouhjIeiLPwI/s640/google-search-an**yance-4.png[/IMG]
Search for [
berkeley college] and 26 of the top 50
Results are
From berkeley.edu. That's just too much. Having to constantly add to the query "-site:dominantresult.com" is an**ying, **t to mention that most
Google users don't even k**w about search operators and shouldn't have to use them.
And this an**yance is **t limited to navigational queries. What if you're **t in India, search for [sony led] and Google's top 7
Results are
From Sony India? That's what happened when I disabled
Google Instant and set
Google to show 50
Results per page.
[IMG]http://4.bp.blogspot.com/-yu9eYaVfioo/UHWq4fYDpWI/AAAAAAABF20/uhD0A2Q2N0A/s640/google-search-an**yance-5.png[/IMG]
Showing too
Many Results From a domain is a bad idea because a search engine should offer information
From multiple sources, while
Results should be relevant and comprehensive. Google's mission is to "organize the world's information and make it universally accessible and useful," but
Google forgot to make the information accessible.
QueryDomainNumber of Results in top 50imdb ratingsimdb.com49google playgoogle.com31playstationplaystation.com28wordpresswordpress.org28samsung led displaysamsung.com27
