Brace
yourself: The
death of
unlimited mobile data is coming
The two leading *wireless carriers in the United States built up huge smartphone user bases while luring customers in with
unlimited data plans. The writing was on the wall years ago, however, and as
mobile data usage exploded,
Verizon Wireless and
AT&T both dumped their
unlimited plans in favor of tiered
data offerings that slam users with overage charges if they use too much
data in a billing period.
Sprint and
T-Mobile continue to use
unlimited data plans as a point of differentiation with their larger rivals but as one analysis pointed out this week, the days of
unlimited data at Sprint and T-Mobile are numbered.
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