Pop-up
newspapers are a
thing, and
this anti-Brexit paper is
killing it



LONDON — In the wake of the Brexit vote and the ensuing political madness that has consumed the UK for the past month, a curious story of success has emerged in the midst of the chaos.*
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The New European, a pro-European weekly newspaper that went from conceptualisation to the printing press in just nine days, has released its third edition Friday following a profit-turning launch that boasts an estimated 40,000 copies sold.*
Born out of the frustration, indignation, and unadulterated anguish felt by many following the European Union referendum results, “the new
Pop-up paper for the 48%” endeavours to publish content that resonates with Remainers. *
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