The FDA is
imposing new
rules on the
e-cigarette industry



New federal
rules an**unced Thursday have the potential to upend the multibillion-dollar electronic cigarette
industry just as it is attempting to position itself as an alternative to traditional cigarettes.
Under the long-awaited
rules issued by the Food and Drug Administration, hundreds of
e-cigarette brands will have to undergo a lengthy federal review to stay on the market. The
rules will bring the burgeoning
industry under federal oversight for the first time.
SEE ALSO:
E-Cigarette Liquid Nicotine: Toxic, Unregulated and Overhyped
The changes will limit
e-cigarette sales to mi**rs and require new health warnings. In a shift vigorously opposed by the industry, manufacturers must seek federal permission to continue marketing all e-cigarettes launched since 2007, making up the vast majority of the market.
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