Instagram Expands Ads to International Users
 

Instagram Expands Ads to International Users
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Instagram is taking its advertising strategy global

The photo-sharing service owned by Facebook an**unced on Tuesday that it will begin showing in-feed ads to international users "in the coming months," according to a company spokesperson. Instagram will start with three countries — Canada, the United Kingdom, and Australia — but more countries could be added in the future

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It's unclear how many of Instagram's 200 million-plus users are outside the United States — the company doesn't break down its user demographics publicly. Instagram also did **t identify any of its upcoming international advertisers, but a spokesperson did say that the ads will be tailored and targeted to the individual regions Read more...

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