The empowering message behind Pantone's color of the year
 

The empowering message behind Pantone's color of the year
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Pantone unveiled its 2018 color of the year Thursday, and the choice strongly hinted at a call for activism and action.

The company chose a deep shade of purple known as Pantone 18-3838, or "ultra violet," and although it didn't directly call out the current political climate, the color comes loaded with meaning.

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Pantone hailed the color choice for its spirituality and connection to the cosmos, along with its symbolism of counterculture and unconventionality. *But the color goes even further with its ties to women's suffrage movements and LGBTQ rights. This isn't just any shade of purple.* Read more...

More about Lgbt Issues, Women S Rights, Ultraviolet, Suffrage, and Pantonehttp://feeds.feedburner.com/~r/Mashable/~4/jVUGs_VRtXc