Anti-Bullying Film Gets Shorter Every Time You Share It
 

Anti-Bullying Film Gets Shorter Every Time You Share It
[IMG]http://rack.1.mshcdn.com/media/ZgkyMDE0LzA0LzA5L2ZmL1**YXJlaXR0b2VuLjE2MTg4LmpwZw pwCXRodW1iCTU3NXgzMjMjCmUJanBn/9d789c46/15d/Share-it-to-end-it.jpg.jpg[/IMG]http://rack.3.mshcdn.com/assets/feed...013aed8d66.jpghttp://rack.1.mshcdn.com/assets/feed...3b7fd07c38.jpg
To make a point about bullying, Singapore's Coalition Against Bullying for Children and Youth has launched a video that gets shorter every time you share it.

The black-and-white animated film shows a boy who is being bullied at school. "I don't feel safe anywhere," he states plaintively. "I feel all alone."

See also: Brutal 30-Second Ad May Finally Change Your Mind About Texting and Driving


The video, which originally runs at just under two minutes, is designed to be shared on Facebook. After you share it, the next person sees a version that runs one millisecond shorter, according to Creativity Online. That process continues each time the video is shared on Facebook (it's **t embeddable) Read more...

More about Advertising, Ads, Psa, Bullying, and Businesshttp://feeds.feedburner.com/~r/Mashable/~4/hIS66jp_UB0