Party All Night, Deal All Day: the Money Behind SXSW
 

Party All Night, Deal All Day: the Money Behind SXSW
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Daytime panels and nighttime parties form the public-facing portion of SXSW with plenty of money spent on badges and open bars.

Behind the closed doors of restaurants and hotels, there is a**ther monetary ecosystem that keeps companies coming back and spending on events, restaurant buyouts and hotel suites.

See also: Julian Assange at SXSW: All Talk but **thing to Say


“What we see at [SXSW] is the above water ... then there’s a whole eco**my and marketplace that isn’t being advertised,” said Joe Ciarallo, a senior director of public relations for Salesforce Marketing Cloud who has attended SXSW interactive five times. Read more...

More about Sxsw, Business, Media, and Sxsw 2014http://feeds.feedburner.com/~r/Mashable/~4/c_Rmom_Cn88