Japanese ad giant admits to overcharging more than 100 clients
 

Japanese ad giant admits to overcharging more than 100 clients
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Tokyo-based advertising giant Dentsu has ack**wledged that it overcharged more than 100 clients after it conducted a month-long investigation into its own financial records.

The probe turned up at total of 633 business transactions that warranted suspicion — worth about $2.3 million overall.*

SEE ALSO: Why American ad agencies are being accused of having secret agendas


In some cases, its agency properties charged fees for ads that were never placed. There were also instances in which a campaign's performance was exaggerated in order to hike up the price.

It's **t clear which of Dentsu's clients were affected, but the holding company said in a statement that it had contacted and apologized to each of them. It also vowed to refund the sum in full. Read more...

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