Sling TV looks to go national with new ad campaign
 

Sling TV looks to go national with new ad campaign
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Dish Network is about to make a major push for Sling TV, its Internet-based TV service.*

Sling is launching its first nationwide TV ad campaign, and its putting cable subscribers squarely in its sights.*

Featuring Danny Trejo, the spots are meant to push people to act on their biggest gripes about traditional cable packages.




The campaign is a major step for Sling. Launched in January 2015, the program was at first seen with plenty of skepticism.*

Sling TV CEO Robert Lynch remembered those early days, when Dish had to use its primary satellite business to persuade companies like Disney and Turner to include popular cable channels such as ESPN and TNT. Read more...

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