Fine Bros. Entertainment 'reacts': The company rebrands, expands following YouTube co
 

Fine Bros. Entertainment 'reacts': The company rebrands, expands following YouTube copyright drama
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BURBANK, California — How do you react to poor fan reaction?

That was the question that Benny and Rafi Fine, the brothers k**wn for their popular YouTube channels, had to ask themselves in January after many of their viewers became angered over their (**w defunct) initiative.

The duo's goal was to give creators worldwide access to 11 of their company's various shows and trademarks, including their franchise of "react" videos (in which *groups of people, including kids, teens and adults, react to various topics). *But many argued the "React" brand is **t the Fine Brothers' to license and viewed it as an attempt to claim profits over every "reaction" video out there. *It only took five days before the pair apologized and discontinued the program. Read more...

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