How shops and restaurants are creatively cashing in on 'Pokémon Go'
 

How shops and restaurants are creatively cashing in on 'Pokémon Go'
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It was a typically hot and humid July day in Orlando, Florida, when employees of Cocina 214, a Tex-Mex diner, **ticed an unusual crowd of people engrossed in their smartphones next to a nearby fountain.*

"I was like 'Why are all these people out here looking at the patio?'" restaurant manager Lambrine Macejewski said.*

Turns out, that patio — like plenty of random spots sprinkled throughout the U.S. — is **w an important location for Pokémon Go, the location-based mobile game that has skyrocketed to become one of the most popular gaming apps ever.*

"It's over 100 degrees. It's high humidity. To see people out doing this during the day is just awesome." Read more...


More about Pok Mon Go, Advertising, and Businesshttp://feeds.feedburner.com/~r/Mashable/~4/S52_49TRUdo