We've tried out the new deadmau5 VR Cardboard app
 

We've tried out the new deadmau5 VR Cardboard app
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Deadmau5 (a.k.a. Joel Zimmerman) teamed up with Absolut Labs — the vodka brand’s experimental marketing arm — to create a very unique Google Cardboard 360-degree VR experience.

Afdhel Aziz, Director, Absolut Labs, tells Mashable that, "With Absolut deadmau5, we’re continuing our ongoing exploration of nightlife, using virtual reality as a canvas to create an epic, cinematic journey that celebrates spontaneous, adventurous nights out – that you can experience anytime, anywhere, anyplace."

SEE ALSO: New Google Daydream videos demo what shared VR experiences could look like


Mashable’s Creative Producer Sam Sheffer and I had the opportunity to try out the Absolut deadmau5 experience, which was surprisingly refreshing and fun. I put on a pair of headphones and connected it to my iPhone (also works with Android devices). The game begins in Zimmerman’s beautiful home studio as he’s finishing up a track. Read more...


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