The intricacies of bromance: How men form BFF bonds 
 

The intricacies of bromance: How men form BFF bonds*
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Friendship is a universal concept, but **t all friendships are alike. The bonds aren’t always cultivated or maintained in the same way, and different friendships tend to have different dynamics.

Take, for example, the strong friendship bond between men —*commonly referred to as the "bromance."

Generally speaking, bro besties get together to do things like drink beer, watch sports or drink beer while watching sports. They tend to enjoy activities they can engage in side-by-side.

This camaraderie is something Dr. Geoffrey Greif, a sort of expert on bromance, calls a shoulder-to-shoulder friendship —*a variation that differs from the face-to-face friendship that tends to be more common among female friends. Read more...

More about Friendship, Brandspeak, Bromance, Key Peele, and Keanuhttp://ad.doubleclick.net/ad/mash.to...ord=1461165217http://feeds.feedburner.com/~r/Mashable/~4/wUMFkhYbjiw