How Amazon became a serious competitor for Netflix
 

How Amazon became a serious competitor for Netflix
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For five years, Amazon has danced around Netflix in the online video ring. **w it's going in for a k**ckout blow.

Amazon launched a standalone video streaming service late Sunday, offering a growing collection of original and syndicated programming for $8.99.

Amazon's decision to do away with that arrangement could **t be better timed to troll Netflix. **t only is Netflix scheduled to report its earnings on Monday, but it is also committed to raising prices for millions of its longtime customers to $9.99 next month.


"The timing is certainly **t coincidental," said Jan Dawson, an analyst with Jackdaw Research. In May, most Netflix customers will see a $2 monthly increase, so Amazon's new offer is "clearly intended to scoop up some unhappy Netflix customers," she said. Read more...


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