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06-20-2014, 03:30 AM
Unraveling American Apparel CEO's Fall From Grace
http://rack.3.mshcdn.com/media/ZgkyMDE0LzA2LzE5LzU4L2Rvdm**YXJuZXlhLmFmMWIyLmpwZw pwCXRodW1iCTU3NXgzMjMjCmUJanBn/a793210c/4dc/dov-charney-am-apparel.jpghttp://rack.3.mshcdn.com/assets/feed-tw-df3e816c4e85a109d6e247013aed8d66.jpg (http://twitter.com/share?via=Mashable&text=Unraveling+American+Apparel+CEO%27s+Fall+From +Grace&src=http%3A%2F%2Fmashable.com%2F2014%2F06%2F19%2Fa merican-apparel-dov-charney-history%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_medium%3Dfeed%26utm_source%3Drss)htt p://rack.1.mshcdn.com/assets/feed-fb-fdab25e3700868c9621fb03b7fd07c38.jpg (http://www.facebook.com/sharer.php?u=http%3A%2F%2Fmashable.com%2F2014%2F06 %2F19%2Famerican-apparel-dov-charney-history%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_medium%3Dfeed%26utm_source%3Drss&src=sp)
American Apparel is one of the oddest amalgams of brand attributes the marketing world has ever seen. One part ethical, one part sleaze, the brand has carved a unique niche
When the company's board voted to remove its CEO Dov Charney (http://mashable.com/2014/06/19/american-apparel-fires-dov-charney/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss) on Wednesday, though, some doubt was cast on that formula. Like Steve Jobs (http://mashable.com/category/steve-jobs/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss) at Apple or Richard Branson at Virgin, Charney is one of those CEO/founders who is sy**nymous with his brand — at least for some. His past discretions have, so far, only fortified the positioning of the American Apparel brand
See also: 8 Brands Rocking Snapchat (http://mashable.com/2013/12/05/snapchat-brands/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)
Charney was fired because of an "ongoing investigation into alleged misconduct," but ** one has yet outlined the nature of the misconduct. Yet Charney, 45, has been repeatedly accused of ***ual harassment by employees over the past several years. At one point, seven women (http://www.cbsnews.com/news/american-apparel-ceo-bets-stock-deal-will-save-him-from-nude-photo-lawsuit/) had filed suit against him, though many of the cases have been dismissed (http://www.businessinsider.com/***-harrassment-lawsuits-against-american-apparel-ceo-dov-charney-2013-3). In 2012, Charney told CNBC (http://www.cnbc.com/id/47007775/American_Apparel_CEO_Tattered_but_**t_Torn) that he has been "the target of baseless lawsuits." Read more... (http://mashable.com/2014/06/19/american-apparel-dov-charney-history/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)
More about American Apparel (http://mashable.com/category/american-apparel/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Business (http://mashable.com/business/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Advertising (http://mashable.com/advertising/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Marketing (http://mashable.com/marketing/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), and Dov Charney (http://mashable.com/category/dov-charney/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)http://feeds.feedburner.com/~r/Mashable/~4/XmiUeh**O20
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American Apparel is one of the oddest amalgams of brand attributes the marketing world has ever seen. One part ethical, one part sleaze, the brand has carved a unique niche
When the company's board voted to remove its CEO Dov Charney (http://mashable.com/2014/06/19/american-apparel-fires-dov-charney/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss) on Wednesday, though, some doubt was cast on that formula. Like Steve Jobs (http://mashable.com/category/steve-jobs/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss) at Apple or Richard Branson at Virgin, Charney is one of those CEO/founders who is sy**nymous with his brand — at least for some. His past discretions have, so far, only fortified the positioning of the American Apparel brand
See also: 8 Brands Rocking Snapchat (http://mashable.com/2013/12/05/snapchat-brands/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)
Charney was fired because of an "ongoing investigation into alleged misconduct," but ** one has yet outlined the nature of the misconduct. Yet Charney, 45, has been repeatedly accused of ***ual harassment by employees over the past several years. At one point, seven women (http://www.cbsnews.com/news/american-apparel-ceo-bets-stock-deal-will-save-him-from-nude-photo-lawsuit/) had filed suit against him, though many of the cases have been dismissed (http://www.businessinsider.com/***-harrassment-lawsuits-against-american-apparel-ceo-dov-charney-2013-3). In 2012, Charney told CNBC (http://www.cnbc.com/id/47007775/American_Apparel_CEO_Tattered_but_**t_Torn) that he has been "the target of baseless lawsuits." Read more... (http://mashable.com/2014/06/19/american-apparel-dov-charney-history/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)
More about American Apparel (http://mashable.com/category/american-apparel/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Business (http://mashable.com/business/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Advertising (http://mashable.com/advertising/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Marketing (http://mashable.com/marketing/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), and Dov Charney (http://mashable.com/category/dov-charney/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)http://feeds.feedburner.com/~r/Mashable/~4/XmiUeh**O20