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06-04-2014, 07:33 PM
Apple's HealthKit Is a Huge Headache for One Startup
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The room full of developers at Apple's big WWDC key**te event in San Francisco this week broke out in applause multiple times as SVP Craig Federighi unveiled HealthKit (http://mashable.com/2014/06/03/inside-apple-healthkit/?utm_medium=feed&utm_source=rss), a new platform for health and fitness apps that will be released with iOS 8
On the other side of the world, however, Alison Hardacre and her team had a very different reaction
See also: WhatsApp's CEO Is **t Very Happy With Apple Right **w (http://mashable.com/2014/06/02/apple-wwdc-whatsapp-snapchat/?utm_medium=feed&utm_source=rss)
"We were pretty shocked when we saw they were using our name," says Hardacre, who is the cofounder and managing director of HealthKit (https://www.healthkit.com/about-us), an Australian healthcare startup. "We had absolutely ** advanced warning — **ne!" Read more... (http://mashable.com/2014/06/04/apple-healthkit-startup/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)
More about Apple (http://mashable.com/category/apple/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Startups (http://mashable.com/startups/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Business (http://mashable.com/business/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Apps Software (http://mashable.com/apps-software/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), and Health Fitness (http://mashable.com/health-fitness/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)http://feeds.feedburner.com/~r/Mashable/~4/8L35Lkwd-G4
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The room full of developers at Apple's big WWDC key**te event in San Francisco this week broke out in applause multiple times as SVP Craig Federighi unveiled HealthKit (http://mashable.com/2014/06/03/inside-apple-healthkit/?utm_medium=feed&utm_source=rss), a new platform for health and fitness apps that will be released with iOS 8
On the other side of the world, however, Alison Hardacre and her team had a very different reaction
See also: WhatsApp's CEO Is **t Very Happy With Apple Right **w (http://mashable.com/2014/06/02/apple-wwdc-whatsapp-snapchat/?utm_medium=feed&utm_source=rss)
"We were pretty shocked when we saw they were using our name," says Hardacre, who is the cofounder and managing director of HealthKit (https://www.healthkit.com/about-us), an Australian healthcare startup. "We had absolutely ** advanced warning — **ne!" Read more... (http://mashable.com/2014/06/04/apple-healthkit-startup/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)
More about Apple (http://mashable.com/category/apple/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Startups (http://mashable.com/startups/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Business (http://mashable.com/business/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Apps Software (http://mashable.com/apps-software/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), and Health Fitness (http://mashable.com/health-fitness/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)http://feeds.feedburner.com/~r/Mashable/~4/8L35Lkwd-G4