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07-10-2018, 10:40 AM
Facebook's plan to make ads more transparent already has a big hole in it
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Facebook (https://mashable.com/category/facebook/)’s new push to be more transparent have already hit a snag. The company recently introduced a new tool that lets users easily see any ads a particular Facebook Page is running, but advertisers have already found a way around it.
The social media giant is in the midst of dealing with a number of crises over privacy, security, and bad faith use of the tools on its platform. To deal with one of the bigger looming problems — bad actors potentially using the social network's ad network to covertly influence elections just as the Russia-linked Internet Research Agency (https://mashable.com/category/internet-research-agency/) did in 2016 — Facebook came up with a solution that emphasized transparency (https://mashable.com/2018/06/28/facebook-transparency-ad-strategy/). Read more... (https://mashable.com/2018/07/09/hide-facebook-info-and-ads-tab/)
More about Facebook (https://mashable.com/category/facebook/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Politics (https://mashable.com/category/politics/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Ads (https://mashable.com/category/ads/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Social Media (https://mashable.com/category/social-media/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Transparency (https://mashable.com/category/transparency/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial) https://pubads.g.doubleclick.net/gampad/ad?iu=/4585/mash.to/rss&pos=atf&tag=ad&mtype=standard&type=rss&sz=300x250&c=1531191333 (https://pubads.g.doubleclick.net/gampad/jump?iu=/4585/mash.to/rss&pos=atf&tag=ad&mtype=standard&type=rss&sz=300x250&c=1531191333)
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Facebook (https://mashable.com/category/facebook/)’s new push to be more transparent have already hit a snag. The company recently introduced a new tool that lets users easily see any ads a particular Facebook Page is running, but advertisers have already found a way around it.
The social media giant is in the midst of dealing with a number of crises over privacy, security, and bad faith use of the tools on its platform. To deal with one of the bigger looming problems — bad actors potentially using the social network's ad network to covertly influence elections just as the Russia-linked Internet Research Agency (https://mashable.com/category/internet-research-agency/) did in 2016 — Facebook came up with a solution that emphasized transparency (https://mashable.com/2018/06/28/facebook-transparency-ad-strategy/). Read more... (https://mashable.com/2018/07/09/hide-facebook-info-and-ads-tab/)
More about Facebook (https://mashable.com/category/facebook/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Politics (https://mashable.com/category/politics/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Ads (https://mashable.com/category/ads/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Social Media (https://mashable.com/category/social-media/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Transparency (https://mashable.com/category/transparency/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial) https://pubads.g.doubleclick.net/gampad/ad?iu=/4585/mash.to/rss&pos=atf&tag=ad&mtype=standard&type=rss&sz=300x250&c=1531191333 (https://pubads.g.doubleclick.net/gampad/jump?iu=/4585/mash.to/rss&pos=atf&tag=ad&mtype=standard&type=rss&sz=300x250&c=1531191333)
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