$1 Million in 1 Day: 'Reading Rainbow' Kickstarter Earns Pot of Gold

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$1 Million in 1 Day: 'Reading Rainbow' Kickstarter Earns Pot of Gold
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You did it, Internet readers. In just half a day, LeVar Burton's Reading Rainbow campaign (http://mashable.com/2014/05/28/levar-burton-reading-rainbow-kickstarter/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss) to raise $1 million on crowdfunding website Kickstarter (http://mashable.com/category/kickstarter/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss) has reached its seven-figure goal.

The money from nearly 23,000 do**rs will be used to bring Burton's cult TV classic to a new generation of readers by building a web version for families at home, creating a classroom version for teachers and providing free access to it for schools in need.

See also: 5 Things George Takei, Jason Collins and More Hate About the Internet (http://mashable.com/2014/05/20/internet-hate-webby-awards-george-takei-jason-collins/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)


The online campaign (https://www.kickstarter.com/projects/readin*****bow/bring-reading-rainbow-back-for-every-child-everywh), fueled by buzz generated on social media, surpassed $1 million shortly before 8 p.m. ET on Wednesday. Burton, the creator and host of PBS' ****** Reading Rainbow from 1983 to 2006, launched the Kickstarter project earlier in the day. Read more... (http://mashable.com/2014/05/28/reading-rainbow-kickstarter-funded-1-million-1-day/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)

More about Books (http://mashable.com/category/books/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Entertainment (http://mashable.com/entertainment/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Tv (http://mashable.com/category/tv/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Education (http://mashable.com/category/education/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), and Levar Burton (http://mashable.com/category/levar-burton/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)http://feeds.feedburner.com/~r/Mashable/~4/K3udlgIWPIY