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02-23-2018, 03:31 AM
Nike's springtastic new running shoe might actually make you want to exercise
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Mere seconds before I leaped into a giant, 20-foot-long pit filled with colorful foam blocks, I realized I'd made a huge mistake.
It was late January, and Nike had invited a handful of writers, bloggers, and influencers to a warehouse in Lower Manhattan to witness the debut of the company's new flagship running shoe, the Nike Epic React. Those shoes, which go on sale on Thursday January 22, are billed as the lightest and softest shoe the company's ever produced.*
SEE ALSO: How Nike turned the shoe drop into a high-tech treasure hunt (https://mashable.com/2017/08/06/nike-snkrs-app-drops/)
To show off their product, Nike had set up an elaborate obstacle course for me and my fellow content compatriots. We were split into four teams of about 10 or so people each, and we rotated through 10-minute sessions at four different stations to rack up points for every completed task. Read more... (https://mashable.com/2018/02/22/nike-epic-react/)
More about Tech (https://mashable.com/tech/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Running (https://mashable.com/category/running/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Nike (https://mashable.com/category/nike/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Nike Shoes (https://mashable.com/category/nike-shoes/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Running Shoes (https://mashable.com/category/running-shoes/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial) https://pubads.g.doubleclick.net/gampad/ad?iu=/6692/mash.to/rss&pos=atf&tag=ad&mtype=standard&type=rss&sz=300x250&c=1519342174 (https://pubads.g.doubleclick.net/gampad/jump?iu=/6692/mash.to/rss&pos=atf&tag=ad&mtype=standard&type=rss&sz=300x250&c=1519342174)
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Mere seconds before I leaped into a giant, 20-foot-long pit filled with colorful foam blocks, I realized I'd made a huge mistake.
It was late January, and Nike had invited a handful of writers, bloggers, and influencers to a warehouse in Lower Manhattan to witness the debut of the company's new flagship running shoe, the Nike Epic React. Those shoes, which go on sale on Thursday January 22, are billed as the lightest and softest shoe the company's ever produced.*
SEE ALSO: How Nike turned the shoe drop into a high-tech treasure hunt (https://mashable.com/2017/08/06/nike-snkrs-app-drops/)
To show off their product, Nike had set up an elaborate obstacle course for me and my fellow content compatriots. We were split into four teams of about 10 or so people each, and we rotated through 10-minute sessions at four different stations to rack up points for every completed task. Read more... (https://mashable.com/2018/02/22/nike-epic-react/)
More about Tech (https://mashable.com/tech/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Running (https://mashable.com/category/running/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Nike (https://mashable.com/category/nike/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), Nike Shoes (https://mashable.com/category/nike-shoes/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial), and Running Shoes (https://mashable.com/category/running-shoes/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial) https://pubads.g.doubleclick.net/gampad/ad?iu=/6692/mash.to/rss&pos=atf&tag=ad&mtype=standard&type=rss&sz=300x250&c=1519342174 (https://pubads.g.doubleclick.net/gampad/jump?iu=/6692/mash.to/rss&pos=atf&tag=ad&mtype=standard&type=rss&sz=300x250&c=1519342174)
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