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04-29-2014, 05:34 PM
Twitter Q1 Earnings: What to Expect
http://rack.1.mshcdn.com/media/ZgkyMDE0LzA0LzI5Lzc2L0FzY2FuaV9Ud2l0LjBkOTRiLmpwZw pwCXRodW1iCTU3NXgzMjMjCmUJanBn/54196e86/2f0/Ascani_TwitterIPO-34.jpghttp://rack.3.mshcdn.com/assets/feed-tw-df3e816c4e85a109d6e247013aed8d66.jpg (http://twitter.com/share?via=Mashable&text=Twitter+Q1+Earnings%3A+What+to+Expect&src=http%3A%2F%2Fmashable.com%2F2014%2F04%2F29%2Ft witter-q1-2014-earnings-preview%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_medium%3Dfeed%26utm_source%3Drss)htt p://rack.1.mshcdn.com/assets/feed-fb-fdab25e3700868c9621fb03b7fd07c38.jpg (http://www.facebook.com/sharer.php?u=http%3A%2F%2Fmashable.com%2F2014%2F04 %2F29%2Ftwitter-q1-2014-earnings-preview%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_medium%3Dfeed%26utm_source%3Drss&src=sp)
The first time Twitter (http://mashable.com/category/twitter/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss) reported earnings as a public company in early February, it didn't go so well. The company revealed (http://mashable.com/2014/02/05/twitter-q4-earnings/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss) that it had added just 9 million users in the December quarter, CEO Dick Costolo struggled (http://mashable.com/2014/02/06/dick-costolo-twitter-earnings/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss) on the earnings call that followed and the stock plummeted (http://mashable.com/2014/02/06/twitter-stock-drop-earnings/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss) by more than 20% overnight
In the months since then, Twitter has an**unced several acquisitions for social TV (http://mashable.com/2014/03/31/twitter-social-tv-acquistions/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss) and data analytics (http://mashable.com/2014/04/15/twitter-buys-gnip/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), and plans (http://online.wsj.com/news/articles/SB10001424052702304441304579481614220149076) to roll out 15 new types of ads. But when Twitter reports its first-quarter earnings results on Tuesday after the market closes, all eyes will once again be on user numbers.
See also: Coming to Your Twitter Feed: Ads That Preview Company Websites (http://mashable.com/2014/04/25/twitter-website-cards/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss) Read more... (http://mashable.com/2014/04/29/twitter-q1-2014-earnings-preview/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)
More about Twitter (http://mashable.com/category/twitter/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Stocks (http://mashable.com/category/stocks/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), and Business (http://mashable.com/business/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)http://feeds.feedburner.com/~r/Mashable/~4/7IpLnMGqy1s
http://rack.1.mshcdn.com/media/ZgkyMDE0LzA0LzI5Lzc2L0FzY2FuaV9Ud2l0LjBkOTRiLmpwZw pwCXRodW1iCTU3NXgzMjMjCmUJanBn/54196e86/2f0/Ascani_TwitterIPO-34.jpghttp://rack.3.mshcdn.com/assets/feed-tw-df3e816c4e85a109d6e247013aed8d66.jpg (http://twitter.com/share?via=Mashable&text=Twitter+Q1+Earnings%3A+What+to+Expect&src=http%3A%2F%2Fmashable.com%2F2014%2F04%2F29%2Ft witter-q1-2014-earnings-preview%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_medium%3Dfeed%26utm_source%3Drss)htt p://rack.1.mshcdn.com/assets/feed-fb-fdab25e3700868c9621fb03b7fd07c38.jpg (http://www.facebook.com/sharer.php?u=http%3A%2F%2Fmashable.com%2F2014%2F04 %2F29%2Ftwitter-q1-2014-earnings-preview%2F%3Futm_campaign%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_cid%3DMash-Prod-RSS-Feedburner-All-Partial%26utm_medium%3Dfeed%26utm_source%3Drss&src=sp)
The first time Twitter (http://mashable.com/category/twitter/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss) reported earnings as a public company in early February, it didn't go so well. The company revealed (http://mashable.com/2014/02/05/twitter-q4-earnings/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss) that it had added just 9 million users in the December quarter, CEO Dick Costolo struggled (http://mashable.com/2014/02/06/dick-costolo-twitter-earnings/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss) on the earnings call that followed and the stock plummeted (http://mashable.com/2014/02/06/twitter-stock-drop-earnings/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss) by more than 20% overnight
In the months since then, Twitter has an**unced several acquisitions for social TV (http://mashable.com/2014/03/31/twitter-social-tv-acquistions/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss) and data analytics (http://mashable.com/2014/04/15/twitter-buys-gnip/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), and plans (http://online.wsj.com/news/articles/SB10001424052702304441304579481614220149076) to roll out 15 new types of ads. But when Twitter reports its first-quarter earnings results on Tuesday after the market closes, all eyes will once again be on user numbers.
See also: Coming to Your Twitter Feed: Ads That Preview Company Websites (http://mashable.com/2014/04/25/twitter-website-cards/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss) Read more... (http://mashable.com/2014/04/29/twitter-q1-2014-earnings-preview/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)
More about Twitter (http://mashable.com/category/twitter/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Stocks (http://mashable.com/category/stocks/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), and Business (http://mashable.com/business/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)http://feeds.feedburner.com/~r/Mashable/~4/7IpLnMGqy1s