Why Amazon Is Releasing a Set-Top Box

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Why Amazon Is Releasing a Set-Top Box
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Apple TV's pointer makes it frustrating to use. Roku's search needs workChromecast (http://mashable.com/category/chromecast/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss) has "poor performance."

That was the message Amazon (http://mashable.com/category/amazon/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss) delivered at a press event on Tuesday before it an**unced plans (http://mashable.com/2014/04/02/amazon-fire-tv-2/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss) to release a set-top box of its own called Fire TV. The device has dual-band WiFi, 2GB of RAM and voice search, among other features, and goes on sale Tuesday for $99.

See also: At $1 Billion in Sales, Apple TV is a Rapidly Growing Drop in the Bucket (http://mashable.com/2014/02/28/apple-tv-one-billion/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)


The new product, which was originally rumored to be scheduled for last year, may give Amazon more footing in customers' living rooms and pit the company against the likes of Apple, Google and Roku. As with pretty much everything Amazon does, though, it's **t really about the hardware — it's about what you can buy through the hardware. Read more... (http://mashable.com/2014/04/02/amazon-fire-tv-why/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)

More about Amazon (http://mashable.com/category/amazon/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Business (http://mashable.com/business/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Media (http://mashable.com/media/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), Tv (http://mashable.com/category/tv/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss), and Apps Software (http://mashable.com/apps-software/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_medium=feed&utm_source=rss)http://feeds.feedburner.com/~r/Mashable/~4/T1295JAxbGE